Won Bin and Moon Geun Young models of 'Basic House'
Creado por: The Korean Wave Association discografia-multimedia 4:43 AMSeoul, Korea – The Man From Nowhere’s hero Won Bin and Mary Stayed Out All Night’s heroine Moon Geun Young work together as advertising models for Basic House.
Basic House, a leading brand in casual attire, chose top stars Won Bin and Moon Geun Young, who are showing exceptional talents in movies and TV series, as their new models.Basic House chose the two box office hit makers as their new models because they thought that they would be best at expressing the trendy but basic concepts of Basic House. The company hopes that the brand image of Korea’s casual attire representative, Basic House, and the image of the two stars will rise.
Also, Basic House is planning on strengthening its image as a social brand through various contribution activities during the year 2011. it is said that a big factor in the selection of the two as models was the potential synergy of the combined image of Basic House, Won Bin, as a special representative of UNICEF, and Moon Geun Young, the top prize winner of 2010 First Korea Wings of Love.
By Yoo Jin Hee (star@jtn.co.kr)
Source: JTN (Original article in Korean)
Photo from JTN DB